FUNKE LETTERSHOP AG in Zollikofen has been developing and implementing direct marketing concepts for its customers since 1991 and ensures effective and personal communication with its customers, both physically and digitally. By generating, controlling and distributing personalised electronic data or physical documents to the appropriate internal or external recipients, the company also offers secure and efficient output management.
Print-on-demand is a key area of the company’s business; business stationary and other corporate material is produced digitally and flexibly using digital printing, and the company is able to provide small, personalised and fast print-runs.
As a long-standing partner of FUNKE LETTERSHOP AG Ricoh was commissioned to install a Pro C9210 printing system. This is an ideal addition to the existing printer fleet, which already includes a Ricoh Pro C9110 production printing system. The new Pro C9210 model is equipped with a fully automatic inline booklet maker for brochure production. The extremely user-friendly Pro C9210 digital printer offers a level of printing quality comparable to offset printing, generous paper capacity and can print onto a wide variety of media. In addition, a document scanner with handwriting recognition software was also installed. This solution enables FUNKE LETTERSHOP AG to automatically evaluate questionnaires for its customers, for example. By expanding its production infrastructure, FUNKE LETTERSHOP AG has ensured it remains fit for the future.
«The document scanner with intelligent software allows us to expand our range of services.»
Bernhard Zbinden, Managing Director, FUNKE LETTERSHOP AG
Challenge: Customer Engagement, Digital workflows and processes
Business size: Small & Medium Business
Service Line: Production Printing